Bootcamp: Retail and Marketing of FMCG

Wednesday, 13 April 2022, 16:44 | Category : Bootcamp, Masters, Masters in General Management
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Tweet Interested in sport business or supply chain, or more interested in gaining knowledge within the field of healthcare for example? Within the elective part of the Master’s program, every student has the opportunity to deep-dive into one chosen domain within a three weeks during bootcamp. Having a strong interest in the world of fast-moving […]

DUBLIN TRIP – HubSpot: where tech and sales come together!

Tweet On the second day of the trip to Dublin, our Marketing and Digital Transformation students visited HubSpot; the fast-growing scale-up. The day started by having a tour around the office. This was followed by a presentation about what the company does and how it operates. There was then a demonstration of the platform. But […]

DUBLIN TRIP: Master in marketing management students LIKE Facebook

Tuesday, 9 April 2019, 13:04 | Category : International trip, Masters in Marketing Management
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Tweet On the third day of our study trip to Dublin we visited Facebook, LIKE! Nowadays, everyone knows the company and uses one of their apps at least once a day but we were curious how life is at the other side of the platform. We got a warm welcome from Dries Smet, a Vlerick […]

DUBLIN TRIP: Inspiring guest speakers at CAI

Monday, 8 April 2019, 14:03 | Category : Company Visit, International trip, Masters in Marketing Management
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Tweet During the afternoon of our second day in Dublin we were welcomed by the Chartered Accountants Ireland to attend presentations of three key note speakers. We got the opportunity to get  insights in the achievements of SalesForce and Microsoft. Next to that, we learned more about SEO migration through the knowledge sharing moment of […]

Digital Marketing Bootcamp: 3 weeks hydration and brainstorming sponsored by Coca-Cola

Tweet Time to get happily serious and plan for fun. On the eve of Digital Marketing Bootcamp Vlerick, my expectations were enormous. We were going to see – and learn – in all colors! It must be said that the challenge was exciting: in three weeks and as a team, we had to design a powerful […]

The things that inspire me at Vlerick: The guest speakers who have a proven lesson to teach

Wednesday, 26 February 2014, 11:23 | Category : Masters
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Tweet Post by Melissa Soto “Instructions for living a life: Pay attention. Be astonished. Tell about it.” ― Mary Oliver Since the beginnings of our Master in Marketing, there have been several inspiring speakers. Some are core professors and others visit us to share their own experiences: their successes, their failures and how they did […]