Tweet Bom dia! My exchange experience in Lisbon, Portugal was truly amazing! I had the opportunity to study at Nova School of Business and Economics. The atmosphere was friendly and welcoming, making it easy to make friends and feel at home. I particularly enjoyed studying at Nova School for Business and Economics as it offered a […]

Tweet What will the future look like in these times of disruptive change? Within our – Impossible Futures – trip to Berlin, we were provided with inspiration on how we can leverage major societal challenges and key trends to become future-proof and create more effective organisations. During the week, we had 8 inspiring keynotes, ranging […]

Tweet Since Google opened its European Headquarters in Dublin in 2003, the number of employees has grown from five to over eight-thousand. It now hosts 70 nationalities and 75 languages spoken, serving over 100 markets. Nevertheless, one of the first things you notice when entering a building is the familiarity between the employees. Team-spirit, accompanied […]

Tweet Did you know that 80% of Instagram users follow a brand? Neither did we, until we learned all about the importance of Facebook and Instagram for businesses around the world. Especially for medium sized companies, Facebook can really boost the growth of their business. With this in mind, it is no surprise that their […]

Tweet On the second day of the trip to Dublin, our Marketing and Digital Transformation students visited HubSpot; the fast-growing scale-up. The day started by having a tour around the office. This was followed by a presentation about what the company does and how it operates. There was then a demonstration of the platform. But […]

Tweet On Tuesday the 18th of February we visited the first tech company on the Masters in Marketing & Digital Transformation Dublin trip: Oracle. Oracle is an American tech company specialized in database software, cloud engineering and enterprise software products. Oracle operates in a B2B environment and is by consequence less known to the broad […]

Tweet At Vlerick we had the privilege to have an amazing Berlin trip. The subject of the trip was “impossible futures”, and therefore the trip was filled with interesting lectures about the future, and visits to companies who are frontrunners on innovation and research. For every timeslot, we had the choice of a few companies. […]

Tweet With the end of March approaching, all the MIMS students were getting excited to leave for China and Japan. We had a busy schedule planned, going from Beijing to Shanghai to Hong Kong and then leaving for Japan to visit Tokyo and Kyoto. Thanks to Gaia, our program manager, for arranging all the visits […]

Tweet On the third day of our study trip to Dublin we visited Facebook, LIKE! Nowadays, everyone knows the company and uses one of their apps at least once a day but we were curious how life is at the other side of the platform. We got a warm welcome from Dries Smet, a Vlerick […]

Tweet During the afternoon of our second day in Dublin we were welcomed by the Chartered Accountants Ireland to attend presentations of three key note speakers. We got the opportunity to get  insights in the achievements of SalesForce and Microsoft. Next to that, we learned more about SEO migration through the knowledge sharing moment of […]